AUDI AG has once again been recognized as an appealing employer. The publication manager magazin made it known today that Ingolstadt’s automobile manufacturer had improved to second place in the trendence Young Professional Barometer. In addition, Audi notched up a double victory at the trendence Employer Branding Awards: ‘Best Careers Website’ and ‘Best Careers Advertisement.’
- Awards from trendence Institute for Personnel Marketing
Audi rises in the Young Professional Barometer and wins ‘Best Careers Website‘ and ‘Best Careers Advertisement’
Dr. Widuckel, Audi HR Chief: ‘These awards motivate us’
‘These accolades provide us with added incentive to aggressively pursue our goal of becoming the most appealing employer,’ says Dr. Werner Widuckel, Member of the Board of Management for Human Resources at AUDI AG. ‘We will expand our portfolio of products to some 40 models by 2015 and blaze new trails with technical innovations. Helping to develop innovations for tomorrow’s mobile society provides our employees with rewarding challenges and attractive opportunities for career development.’ Dr. Widuckel added that this leads to strong identification with the Audi brand and its products.
Audi improved its year-on-year ranking by two places in the Young Professional Barometer to finish second this year. This survey asked more than 3,900 of Germany’s best up-and-comers – managers, engineers, social scientists, and natural scientists – which employers are especially appealing.
With the Employer Branding Awards, the trendence Institute for Personnel Marketing recognizes top performers in strategic HR policy. Winners were selected in a two-stage process. The institute first evaluated votes submitted by 24,000 university graduates, who had taken part the previous year in the ‘German Graduate Barometer’ poll. A high-caliber panel of judges then declared winners. Audi took first place in two categories: ‘Best Careers Website’ and ‘Best Careers Advertisement.’
‘Motivated and highly skilled employees are the foundation of our success,’ emphasizes Dr. Alfred Quenzler, Head of Personnel Marketing at AUDI AG. Despite the strained economic situation, Audi will hire 300 new specialists and another 40 apprentices this year.