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Audiobahn & Maisto Team Up for New MP3 RC Vehicle

Another co-branding collaboration has been announced between car audio manufacturer Audiobahn and toy/collectible manufacturer Maisto International. Maisto introduces the 1:10 scale Radio-Controlled Volkswagen Bus that includes hook-up to a MP3 music player.

The VW Bus features a detailed, scaled-down Audiobahn sound system and the Audiobahn logo prominently boasted across its sides. Users can drive the R/C vehicle while it plays music from any connected MP3 device.

“We are thrilled with the R/C Van project and the final results,” says Rick Berman, Director of Licensing/Marketing/Design for Maisto International. “Audiobahn has been a great partner and their help with this unit was instrumental in achieving the level of over-the-top design that we aimed for.”

In addition to being a full-function R/C vehicle that includes MP3 hook-up, the VW Bus also features working headlights (high-beam/low-beam), taillights, glowing engine, and functional suspension. The unit operates utilizing a Tri-Channel Transmitter, which allows users to play side by side with up to two other R/C vehicles operating on the same frequency. This R/C vehicle will be sold exclusively at Target Stores this holiday season and Audiobahn is excited to be a part of the action. Says Director of Marketing Rainier de Ocampo, “This collaboration demonstrates Audiobahn’s enthusiasm in the toy market. The VW Bus really characterizes ‘music-on-the-go’ and we’re confident our consumers will love it.”



- Maisto News

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