Finally we can talk about this! Yes, we’ve known about this for sometime but our good friend’s at APR Motorsport would kill us if we leaked it. Good friends, huh! All joking aside, this is great news and opportunity for APR’s world domination.
We cover a lot of the Volkswagen Racing Cup here. It’s such a great racing series with a wide variety of VW models banging doors. From Champion Steve Chaplin and his “Herbie” New Beetle RSI to the sweet looking Caddy that holds it own.
The Volkswagen Racing Cup is to enter the 2012 season with a new title sponsor – US Volkswagen Group tuning specialist APR, which is backing Britain’s most competitive and best-supported one-make saloon series as part of a new push into Europe.
Alabama-based APR, one of the biggest names in the world of Porsche, Audi, SEAT, Skoda and Volkswagen aftermarket performance products, has set up its European headquarters in Milton Keynes alongside those of Volkswagen Racing UK, and is set to become not just the championship’s title sponsor but also a technical partner.
APR will assist with scrutineering and offer technical assistance to competitors in the APR Volkswagen Racing Cup. “APR was established in 1997 and has many years of motorsport experience in the USA,” said vice-president Keith Lucas, “and it is a logical progression for us to bring the expertise we have gained to the European motorsport market and to offer it to competitors here.
“Britain is the ideal place for us to start our European program and the Volkswagen Racing Cup is a natural partner for us. It is a great championship and the competitors are enthusiastic and driven, just like APR.”
Sam Roach of Volkswagen Racing UK welcomed APR to the series: “It’s a great fit – APR has built a peerless reputation in the world of motorsport and aftermarket Volkswagen performance parts and the company’s knowledge and experience will prove a major benefit to the championship.”
In the United States, APR Motorsport has enjoyed major success over several seasons in GRAND-AM sports car racing – the team is set to contest the Rolex 24 at Daytona later this month with the first Audi R8 LMS in North America – and also races two Mk VI Golf GTIs and three Mk VI Jetta GLIs in the ST class of the GRAND-AM challenge.
The Volkswagen Racing Cup was established in the UK in 2000 and is entering its 13th season as the sole saloon- racing supporting event to British GT and British F3. This year the championship will also race at Brands Hatch alongside the German touring car championship and at Spa-Francorchamps in Belgium as a supporting event to the 25-hour Fun Cup.
- Volkswagen Racing Cup | APR