Volkswagen of America, Inc. announced today it will advertise during the Super Bowl® for the third consecutive year. Following the success of last year’s two 30- second spots, Volkswagen will premiere one 60-second spot at the beginning of the third quarter of Super Bowl XLVI. Continue reading ‘Volkswagen returns to Super Bowl XLVI’
Tag Archive for 'new-beetle'
The completely newly developed Beetle from Volkswagen is the star of the Beetle Sunshine Tour, for which thousands of visitors are expected to come to the Baltic Sea shores at Travemunde on 13 August. On the show stages along the boardwalk, the 200 PS powerful Beetle of the 21st century is to be seen ten weeks before its market launch in October. It will be supported by live music by the Volkswagen Sound Foundation: Jenix, Feinkost and Wilhelm Tell Me will be playing in the Brugmanngarten. Continue reading ‘The Beetle and bands rock on the Baltic Sea shores’
Take a seat, start the engine, and be astonished. Beetle of a new era focuses fully on dynamics
Volkswagen is launching a new Beetle into the market. And this is anything but a commonplace event in the automotive world. That is because the original model of this car series – the Beetle – is one of the three most successful cars ever, with 21.5 million units sold. Now, the successor to these icons is making its way to the market. Continue reading ‘Everything you wanted to know about the VW Beetle’
Volkswagen of America, Inc. today announced pricing for the 21st Century Beetle, the third generation of the classic people’s car. The new Beetle will start at just $18,995, offering an agile, driver-oriented coupe that respects the Beetle’s past yet looks to the future.
The 21st Century Beetle is an automotive icon reinvented, a nod to the heritage and character of Volkswagen and our remarkable history, said Jonathan Browning, President and CEO, Volkswagen Group of America, Inc. This new interpretation of the original Beetle holds true to the traditional spirit of the car, with all the benefits of modern technologies and efficiencies. Continue reading ‘Volkswagen Beetle pricing to start at $18,995′
Video showing some great historical footage and not to spoil it but some air-cooled rally awesomeness. Volkswagen is really going all out with its new Beetle throwback references. We are still 50/50 on the new model. You? Continue reading ‘Video: The 2012 Beetle, Updating an icon’
A look back to the start: at the beginning Volkswagen built one of the most successful cars of all time and did not even give it a name. Why should it? After all, it was the Volkswagen! People loved it, and on all of the world’s continents the small car was nicknamed according to precisely what it looked like: Beetle, Käfer, Vocho, Coccinelle, Fusca, Maggiolino or 甲壳虫! It embodied the automotive concept itself and symbolized the democratization of mobility. 21.5 million cars were sold. Then the New Beetle arrived in 1998. It introduced a new automotive feeling to the world and brought with it Beetle Mania. In 2010, the Final Edition completed the New Beetle series that had sold more than one million cars. And now? A look forward. The future of the most famous car in the world begins now. In a completely new generation. It’s The Beetle! And because Volkswagen and the Beetle call the globe their home, the new car is celebrating a transcontinental world debut – simultaneously in Shanghai, Berlin and New York . Continue reading ‘VW brings the icon back. The Beetle.’
In just a few weeks, Volkswagen will write another chapter in the history of an automotive icon. On April 18th, the Beetle will be showcased to the public in its best remake – and with spectacular world debut staging. Volkswagen will be celebrating the new Beetle almost simultaneously as a world premiere in Shanghai with MTV’s VJ guest hosting an exclusive MTV Sound System followed by World Stage events in New York and Berlin. Continue reading ‘Volkswagen and MTV team up on 21st Century Beetle world debut’