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Volkswagen returns to Super Bowl XLVI

VW New Beetle Racer spot for Super Bowl XLV after the jump.

Volkswagen of America, Inc. announced today it will advertise during the Super Bowl® for the third consecutive year. Following the success of last year’s two 30- second spots, Volkswagen will premiere one 60-second spot at the beginning of the third quarter of Super Bowl XLVI. Continue reading ‘Volkswagen returns to Super Bowl XLVI’

Tour Bentley’s factory with Cool Hunting

While Cool Hunting was hanging out in England they were invited to tour the Bentley factory in Crewe. After years of negotiations with BMW, Volkswagen would finally produce it first Bentley in 2003. Bentley is one of the most sought after automobiles in the world with exquisite details and supercar-like engines. Just check out their new V8′s. Maybe it has something to do with their motorsport heritage. Continue reading ‘Tour Bentley’s factory with Cool Hunting’

World premiere of the Volkswagen Cross Coupe

VW Cross Coupe's design gives insight into car front styles of tomorrow

At the Tokyo Motor Show, Volkswagen is showcasing its concept of an SUV of the future: the Cross Coupe. Visually the all-wheel-drive plug-in hybrid vehicle shows how Volkswagen designers could envisage a crossover between a four-door coupe and a compact SUV. The design team led by Walter de Silva and Klaus Bischoff have created a fascinating study that impressively combines the best of two worlds. Original, strong in character, sculptural and dynamic, the Cross Coupe stands for the future of SUV design at Volkswagen! Continue reading ‘World premiere of the Volkswagen Cross Coupe’

Audi Magazine Slide To Unlock ad

Awesome! Created by AlmapBBDO who does a good bit for VW and Audi.

The ad is running on the Revista Istoe app. You’ll need to download it onto your iPad. Once you have it, download the 09/11/2001 issue. Swipe 8x and that’s where we found it.

SEAT unveils Altea XL Electric Ecomotive and Leon TwinDrive Ecomotive

SEAT unveils Altea XL Electric Ecomotive and Leon TwinDrive Ecomotive

SEAT has today announced it is working on its first electric car designed, developed and manufactured in Spain. And, as well as unveiling the prototype Altea XL Electric Ecomotive, a totally electrically-driven zero-emissions car, the Spanish manufacturer also presented the prototype Leon TwinDrive Ecomotive, a plug-in hybrid. Continue reading ‘SEAT unveils Altea XL Electric Ecomotive and Leon TwinDrive Ecomotive’

Race Of Champions comes to iPhone, iPad and Android devices

Race Of Champions comes to iPhone, iPad and Android devices featuring the VW Scirocco

Gallery and video after the jump!

Fans of the yearly Race Of Champions event and race game fans in general can look forward to what specialists see as the most technologically advanced racing game on mobile platforms.

IMP, organizers of the Race Of Champions, have concluded an agreement to co-publish a state of the art racing game together with racing game specialist Invictus. The game is available on iTunes and available soon on Android. Continue reading ‘Race Of Champions comes to iPhone, iPad and Android devices’

Michael Bay’s Need for Speed The Run commercial

Oneighturbo NFS The Run Michael Bay 110411

We’ve been posting a good bit about Need For Speed’s new racer coming out on November 15th. The demo, although minimal, is outstanding. Everything you’ve seen or heard has been true. Audio and visuals are stunning. NFS requested Michael Bay’s help on a trailer for the game. Yes, that Michael Bay. It came up nothing short of amazing. Check out both the full commercial and “the making of” after the jump. Continue reading ‘Michael Bay’s Need for Speed The Run commercial’

The Racers Group 2011 Finale

The Racer's Group: 2011 Finale by Yaer Productions

Video after the jump!

The Racers Group and Yaer Productions teamed up for a wicked nice piece following up on their 2011 season. The final race of the ALMS season was held at Road Atlanta, which you may know as the Petit Le Mans. It just a simple 10 hour race. We were there and it was spectacular. TRG came up short in both the driver and team championships. Continue reading ‘The Racers Group 2011 Finale’




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